In November 2025, the serene dunes of Mleiha once again become a gathering place for reflection, culture, and human connection, and this year, Al Marwan Group proudly joins as an official sponsor of the Tanweer Festival 2025, a transformative celebration rooted deeply in Sharjah’s vision for mindful living, cultural enrichment, and collective wellbeing.

 

About Tanweer Festival 2025

Held from 21-23 November 2025, the Tanweer Festival continues to grow as one of the UAE’s most unique cultural experiences. Inspired by the vision and leadership of Her Highness Sheikha Bodour bint Sultan Al Qasimi, the festival offers a rare opportunity to slow down, breathe, and reconnect with the natural world.

Set against the breathtaking backdrop of the Mleiha Desert, visitors immerse themselves in a curated three-day journey blending:

• Music and live performances
• Cultural programming
• Meditation and wellness sessions
• Mindfulness practices
• Nature-based experiences

Built around the theme of reconnecting humans with themselves and with nature, Tanweer invites its guests to pause from the fast pace of modern life and celebrate stillness, creativity, and inner clarity.

 

Al Marwan Group’s Sponsorship: A Commitment to Culture & Community

Al Marwan Group’s sponsorship underscores a long-standing commitment to initiatives that uplift society, celebrate culture, and nurture wellbeing across the UAE. The Group’s support for Tanweer Festival aligns seamlessly with Sharjah’s broader cultural and human development agenda, one that prioritizes sustainable growth, enriched community experiences, and harmonious living.

By supporting Tanweer Festival 2025, Al Marwan Group reaffirms its values in:

• Community building
• Cultural appreciation
• Holistic well-being
• Supporting visionary, future-focused initiatives led by Sharjah’s leadership

This partnership reflects the Group’s belief that thriving communities are built not only with infrastructure and innovation, but also with shared experiences that strengthen connection and improve quality of life.

 

Why This Collaboration Matters

Tanweer is a cultural moment redefining how the region embraces wellness, mindfulness, and personal growth. Its impact extends far beyond the Mleiha desert, influencing how communities think, interact, and engage with both tradition and the environment.

For Al Marwan Group, supporting Tanweer serves several meaningful purposes:

• Strengthening its presence in Sharjah’s cultural and social landscape
• Contributing to the emirate’s sustainability goals and heritage preservation
• Encouraging mindful living in a rapidly evolving world
• Championing inclusive, community-centered initiatives rooted in authenticity and balance

This collaboration marks a shared commitment to advancing Sharjah’s identity as a global destination for culture, creativity, and human development.

 

Highlights of the Tanweer Festival Experience

Visitors to the Tanweer Festival 2025 can expect an immersive blend of personal discovery and cultural celebration. Across three days, the program will feature:

• Sunrise meditation sessions and evening mindfulness rituals
• Interactive workshops focused on self-awareness, creativity, and emotional wellbeing
• Music performances infused with traditional and contemporary influences
• Storytelling experiences and cultural talks
• Guided desert explorations connecting attendees with Mleiha’s natural and archaeological heritage
• Community circles, reflection spaces, and wellness zones

Every element is designed to help guests pause, reconnect, and rediscover the simplicity and beauty of intentional living.

 

Al Marwan Group’s Vision Through Sponsorship

At the heart of Al Marwan Group’s sponsorship is a belief in elevating community experiences and nurturing spaces where people can grow, reflect, and express their creativity. The Group supports platforms that:

• Inspire meaningful thinking
• Spark creativity
• Promote personal and collective wellbeing
• Strengthen Sharjah’s global cultural presence

By investing in visionary initiatives such as Tanweer, Al Marwan Group continues to contribute to shaping a future where culture, community, and wellbeing thrive together.

 

Background on Al Marwan Group

Founded in 1978 and headquartered in Sharjah, Al Marwan Group has grown into a diversified business with leadership in sectors including construction, heavy machinery, real estate, hospitality and oil & gas. The Group employs thousands of people across the region and has delivered a substantial portfolio of projects. Their mission emphasises forging lasting partnerships and delivering service excellence.

Key Sponsorships & Social Initiatives in 2025

International Government Communication Forum 2025 (IGCF 2025)

The 14th edition of IGCF took place on 10–11 September 2025 at Expo Centre Sharjah under the theme “Communication for Quality of Life”. Al Marwan Group is recognised as one of the sponsors and partners of this global communication platform, reflecting its interest in advancing knowledge, public discourse and institutional collaboration. 

Pink Caravan 2025 (Breast Cancer Awareness)

Al Marwan joined the Pink Caravan initiative as a Bronze sponsor, supporting free screening clinics across the UAE. The campaign is part of the national effort for early detection of breast cancer. This exemplifies the Group’s commitment to health and wellness beyond the workplace.

Other Cultural & Community Engagements

The Group also supports initiatives like photography festivals, youth empowerment programmes and local community events, as evidenced in its 2025 news updates.